Digital Marketing Management MSc

Coventry University

Coventry, West Midlands, UK
Digital Marketing Management MSc
Duration1 Year
LevelMasters Program
  • The study of marketing, and sub-disciplines like digital marketing, is grounded in the understanding of customer needs, the environment in which companies operate and their competitors, to develop the most appropriate marketing mix – product, price, place, promotion, positioning and so on – to satisfy customer needs profitably
  • The course applies broad management and marketing concepts to specific areas of digital technologies, to develop students expertise, knowledge and skills in digital marketing
  • Embedded employability is also a key focus for this course with a range of initiatives offered that can allow students to demonstrate applied learning and continued professional development

     

Fees componentsAmount
Tuition & fees1683572 INR
Hostel & Meals659230 INR
Transportation38945 INR
Books and materials25558 INR
Personal Expenses197972 INR
Total921705 INR

Entry Criteria

Class 12thNo specific cutoff mentioned
Bachelors50.0%
  • Applicants will normally hold an honors undergraduate degree (minimum 2:2) in a relevant academic discipline, such as a marketing or a business management degree.
  • Applicants with a degree in another discipline may be admitted after consideration on a case-by-case basis.
ExamsIELTS: 6.5
  • with no component lower than 5.5

Additional info
  • Applications from candidates with relevant experience are encouraged and will be considered on an individual basis
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