| Duration | 4 Years |
|---|---|
| Level | Bachelors Program |
- The program provides a comprehensive grounding in both general business knowledge and specialized marketing skills
- Specialization courses that focus on marketing strategies will give students the skills, knowledge and experience needed to stand out from the crowd
- Students will develop a wide range of marketable skills, including creating a strategic marketing plan, conducting a product analysis, using social media and advertising for product promotion and using databases to create consumer relationships
- Graduates will be able to critically analyze the effectiveness of different communication media in building profitable consumer relationships
- Upon completion of the program students may pursue a career as a marketing analyst, product manager, sales manager, marketing manager in consumer goods, electronics, retail sectors
| Fees components | Amount |
|---|---|
| Tuition & fees | 932386 INR |
| Hostel & Meals | 658756 INR |
| Insurance | 24251 INR |
| Transportation | 46192 INR |
| Compulsory Ancillary Fee | 54276 INR |
| Co-op/Placement | 12703 INR |
| Books & supplies | 69288 INR |
| Miscellaneous | 115480 INR |
| Total | 980946 INR |
Entry Criteria
| Class 12th | 65%
|
|---|---|
| Exams | TOEFL: 84
IELTS: 6.5
PTE: 58 |
| Additional info |
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